About Intedat3. 4. 2025

How to acquire clients in B2B 5: Personalize

The rules of the game in the B2B segment are changing rapidly. How to effectively reach potential clients in the age of AI, digitalization and growing competition?

In the previous part of our series, we focused on preparing an attractive offer.

Today we’ll look at how to personalize it and increase your chances of success.

What you will learn:

  • That personalization increases sales by an average of 56%.
  • That 78% of clients in the B2B segment expect a personalized approach.
  • What three areas to focus on when personalizing.

In the next part, we will show you how to handle the first contact with a potential client.

What potential does our cooperation have?

Wondering whether it would be worthwhile for you to use Intedat?
Give us three minutes and you will find out.

  • We will find out the number of your potential clients or suppliers
  • We will recommend a suitable solution for you
  • Everything is free and without obligation
I want to find out 3 min

Why to expand with us?

  • 10 years of experience
  • 900+ customers
  • 195 countries
  • Saving time and money
  • Proven procedures
  • GDPR Compliant

What do our clients say about us?

"We develop and manufacture packaging for all sectors of industry. With the help of Intedat we reached potential customers in Europe and we are very satisfied with the campaign. From the segments addressed, we are receiving inquiries and requests for supply options."

Michal Turoň

Michal Turoň
Sales Director

"We specialise in the production of machined parts including surface treatments. Intedat offered our capacity to engineering companies in Germany and Switzerland. As a result, new orders exceeding 50 KEUR were placed. We are negotiating with other customers."

Lukáš Jírový

Lukáš Jírový
Managing Director

"I am pleasantly surprised by the result of the cooperation with Intedat. Their approach is professional. The application is very good. It makes it easier to work with leads and has analytics. We have an overview of how many companies have been approached and how many have expressed interest in our products."

Antonín Vlček

Antonín Vlček
Sales Director

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